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You likely hear it almost every day: You need to be on social media! So, you produce a Facebook business page, a Twitter account and an Instagram account. That's all well and good, but what do you publish to these pages? Too many property representatives use their social media accounts as just a place to post link after link of their listings.
Would you click "Like," share the post with a good friend or retweet it? Social network professionals recommend you think of the 80/20 rule. In this case that indicates 80 percent of your social media posts must include something of interest to your customers they should not be about you or your listings.


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The other 20 percent can be about your service. Social media pointers Keep these tips in mind when using social media: Use a totally free platform like Hootsuite to manage your accounts and schedule content ahead of time. Short links typically drive more clicks. Create them utilizing Bitly or Tiny, URL. Consisting of pictures in your messages will help you get more engagement.
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Status updates must be short: 12 sentences max. Use links to offer extra context. Try not to overuse hashtags. 2 need to be the maximum ever utilized in a post. Select 12 social networks platforms and stick to those. 101 social networks posts You are now armed to produce a robust social networks presence to engage past customers and attract brand-new ones.